Monday, 9 February 2015
FREE Online Marketing Tools for Small Business Organizations
We usually talk about all of the different online marketing tactics, strategies, services, etc. But what if, as a small business owner, you're somewhat familiar with these efforts and are looking to do majority of the work yourself? Luckily we have decided to do the hard work of researching resources for you and share some great FREE online marketing tools for small business: Learning Tools: eBooks & Digital Guides Expand your knowledge and familiarity of digital marketing efforts with the following learning tools: Title: Beginner's Guide to Search Engine Optimization Author: Moz Overview:
Friday, 16 January 2015
How the Internet of Things (IoT) Will Affect Small Business
Internet of Things, or as the new IoT abbreviation is starting to take precedence, is sweeping the business world. It is all around us - from CES technology shows to business columns, but what is IoT? And more importantly how will the Internet of Things affect small business? Before I get into the influences, it would be beneficial to outline the definition of IoT, and according to Wikipedia this is what defines IoT: the interconnection of uniquely identifiable embedded computing devices within the existing Internet infrastructure. Typically, IoT is expected to offer advanced connectivity
Friday, 2 January 2015
2015 Small Business SEO Predictions
We may have skipped out on our 2014 predictions, but with the popularity of our 2013 SMB predictions post we thought that sharing our small business SEO outlook for the year 2015 was worth the effort. So what exactly can we expect to see happen with search engine optimization in the new year? Semantics Gain Bigger Ranking Influence Google and other major search engine are always looking upon improving ranking algorithms. So far in 2014 alone, there have been 13 algorithm updates on the Google search engine! There has been a strong shift towards relevancy
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