Showing posts with label social media marketing. Show all posts
Showing posts with label social media marketing. Show all posts

Monday, 1 June 2015

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Social Media Management: 3 Examples of What NOT To Do

Social Media Management: 3 Examples of What NOT To Do
We hear a lot of stories and stats on how social media can benefit organizations by helping them connect with customers online. As a matter of fact we put together 3 great examples of online customer service that every small business should aspire to. However, the same social media tools can also have the opposite results for organizations: negative aura surrounding the brand. Why is this possible? For one, no one can control the flow and spread of content online - if people start sharing something you cannot stop them from doing so. Screenshots,

Saturday, 11 May 2013

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How the NBA Encourages Social Media Participation

How the NBA Encourages Social Media Participation
Ahhhh my favourite time of the year - the NBA playoffs. Already well under way, many fans and analysts will tell you this is where the real season begins: no resting of star players, physical plays and increased intensity. What more could a basketball fan ask for? Not much really, but there is more to NBA than the high display of talent, athleticism and teamwork - social media prowess. That is right - the NBA as an organization has done a magnificent job through this year (and previous years) of utilizing social media channels