Showing posts with label digital content. Show all posts
Showing posts with label digital content. Show all posts

Tuesday, 17 September 2013

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What Is Content Marketing?

What Is Content Marketing?
As a business owner, or a new digital marketer, you may have asked yourself on more than one occasion: what is content marketing?! With what seems to be speed-of-light developments and changes in SEO practices, social media and other online branding outlets it is very difficult to maintain a steady grasp of effective marketing practices that can yield positive results. One thing in all of this hectic change remains consistent - content marketing works, and is here to stay. It feeds into SEO rankings, original content attracts participants and brand ambassadors, it builds a